Guest expectations across the UK holiday park industry have never been higher. From seamless check-ins to reliable connectivity in remote locations, today’s guests expect the same digital experience in a caravan park as they do at home.
That’s why our recent “Delivering a 5★ Experience at Your Park” webinar saw record registrations and live attendance, bringing together park owners, general managers, and operations leaders from across the UK.
Hosted by Camping Connect, the session featured expert insights from Ricky Dent of Landal GreenParks and Ben Griffiths, Founder of Camping Connect, sharing real-world strategies for improving guest satisfaction, increasing revenue, and future-proofing holiday parks.
Below, we break down the most important insights from the webinar—and why park-wide WiFi and dedicated broadband are now critical to delivering a true 5★ experience.
Why Guest Experience Is Now a Revenue Strategy
One of the most powerful messages from the webinar was simple:
“Guests may forget what you said or did—but they will never forget how you made them feel.”
Ricky Dent explained how guest satisfaction scores (NPS) directly influence average weekly rate (AWR) and long-term profitability. Even small improvements in service, cleanliness, and digital infrastructure can lead to double-digit revenue growth.
But one factor stood out above the rest.
WiFi Is No Longer a “Nice to Have” for Holiday Parks
Across the industry, holiday park WiFi installation has moved from an optional extra to a core operational requirement.
Many parks—especially rural or coastal locations—struggle with:
- No mobile signal
- Inconsistent broadband
- Overloaded consumer-grade routers
- Guest complaints about speed and reliability
For these parks, investing in park-wide WiFi for holiday parks is no longer about convenience—it’s about survival.
Ricky highlighted that up to 20% of premium holiday parks operate with little or no mobile signal, making WiFi the only way guests can:
- Stay connected with family
- Stream content
- Work remotely
- Access park apps and digital services
This is where a specialist caravan park WiFi provider becomes essential.
The Real Business Case for Holiday Park Internet Services
Reliable connectivity doesn’t just improve guest satisfaction—it unlocks new revenue streams.
From the webinar, parks with professionally installed holiday park internet services consistently benefit from:
✔ Higher Guest Review Scores
Poor WiFi is one of the most common causes of negative reviews. Strong connectivity directly improves ratings.
✔ Increased On-Park Spend
Guests are more likely to engage with:
- Park apps
- Push notifications
- Restaurant promotions
- Activity bookings
All of this relies on stable, high-capacity caravan park internet systems.
✔ Future-Proof Digital Infrastructure
A well-designed leisure park WiFi solution supports:
- Guest WiFi
- Staff operations
- Smart TVs and IPTV
- Direct-to-van connectivity
- Future digital upgrades
Solving Connectivity Where There Is No Signal
One of the most searched questions we see is:
“How do you get internet where there is no signal?”
The answer lies in outdoor broadband for remote locations, not consumer home broadband.
Camping Connect specialises in:
- WiFi for remote holiday parks
- Long-range outdoor WiFi systems for caravan parks
- Installing WiFi for off-grid campsites in the UK
By using dedicated backhaul, carrier-grade access points, and professionally designed networks, we deliver consistent coverage across entire parks, even in challenging rural environments.
Dedicated Broadband vs Consumer Internet
A key takeaway from Ben Griffiths’ presentation was the importance of dedicated broadband for holiday parks.
Unlike domestic services, a holiday park broadband provider must handle:
- Hundreds (or thousands) of simultaneous users
- Peak seasonal demand
- Large outdoor coverage areas
- Multiple devices per accommodation
The benefits of dedicated broadband for holiday parks include:
- Predictable performance
- Scalable capacity
- Centralised management
- Improved guest satisfaction
- Reduced operational headaches
This is why many parks are moving away from ad-hoc solutions toward fully managed holiday park WiFi providers in the UK.
How Technology Enhances (Not Replaces) Hospitality
One of the most important themes of the webinar was that technology should enhance human interaction—not replace it.
With the right caravan park WiFi provider, parks can:
- Enable app-based check-ins
- Reduce reception queues
- Free up staff to interact with guests
- Create more meaningful touchpoints throughout the stay
WiFi becomes the foundation that allows hospitality teams to focus on what matters most: people.
Missed the Webinar? Watch the Recording
If you couldn’t attend live—or want to revisit the insights—you can watch the full webinar recording here:
👉 Watch the recording – Delivering a 5★ Experience at Your Park below
The session is packed with practical advice for:
- Park owners
- General managers
- Operations teams
- Anyone planning a holiday park WiFi upgrade
Ready to Deliver a 5★ Digital Experience?
If you’re reviewing:
- Holiday park WiFi installation
- Caravan park WiFi companies in the UK
- Managed holiday park WiFi
- Park-wide broadband providers
Camping Connect can help.
We offer a free, no-obligation consultation to assess your current setup and identify how your connectivity may be impacting guest experience, reviews, and revenue.
👉 Speak to Camping Connect today and start building your 5★ park-wide WiFi solution.
